AMD cannot catch a break for a while now. Before the launch of the Radeon 3xx and Radeon Fury X, news reports indicated that they were giving preference to cards who are ‘positive’ towards them. Of course, that didn’t make any difference since its partners were able to provide samples of the cards. I am not surprised I didn’t get the card considering their PR helped themselves to diss about the way I write with other journalists.
But considering they prefer to be in touch with a set of very famous Indian tech bloggers that nobody heard about for some 3D showcasing using outdated VR headset prototypes at the time, I must be doing something REALLY good!!
Then was the issue with AMD Radeon Fury X where a coil whine issue was detected. While AMD was able to correct this eventually, they made couple of statements before dismissing that the issue was only with review samples given to reviewers which was eventually proven wrong, but still with the later press statement they were adamant that then number of people experience high coil whine issue is very small. It was unfortunate that AMD didn’t address the issue such as exchange of such units for customers who already purchased them.
Now, AMD is unable to provide enough Fiji graphic processing cores to its ten add-in board partners at the same time for its R9 Fury series cards, such as its currently released Fury X and its Fury variant. The red team has only provided chips to Asustek and Sapphire who will be the ones offering Radeon R9 Fury cards. At some point in the near future, other AIB partners like MSI, Powercolor and others will eventually start but with very limited quantities compared to the preferred providers. When sources asked the reason, it was revealed that AMD is producing very low yield for R9 Fury series.
The reason for its inability to produce large enough quantities is its Fiji cores itself. While the HBM is impressive in itself, the manufacturing of Fiji is tough due to its complex design and higher transistor density. The core needs a special interposer to connect the HBM to the core, followed by complex testing method and packaging process. Because of this, the entire process is creating a mess, resulting in alienating its AIB partners. Giving first preference for the two out of ten partners doesn’t help either, even if its a business strategy.
In any case, it will be interesting to see how AMD can get its 28nm chips made in mass quantities from its manufacturing partner Taiwan Semiconductor Manufacturing Co.