Leaks happening at the time before launch (whether its their own product or their rivals) is way too ‘perfect’, it obvious it gives a smell that its planted rather than leaked. Who planted it, or if its genuinely leaked is the oldest discussion you’ll see concerning leaks about information about any tech product.
But a new GPU cooler design for the AMD Radeon’s upcoming GPU- Radeon R9 390X- came at the time when Asetek released a press release, stating that it secured a design win with an undisclosed OEM customer- for a GPU liquid product. Asetek further states that its forecasted by its customer that this will result in 2-to-4 million dollars of revenue, and that the GPU is scheduled to be out by 1H 2015.
Assuming Asetek’s undisclosed-for-the-moment customer is AMD Radeon, specifically for R9 390X, AMD is probably implementing a hybrid cooling solution for its reference design. It probably makes sense since Asetek worked with AMD Radeon for AMD R9 295×2.
So far, its assumed that AMD Radeon R9 390X would be using Fiji GPU Cores, but since its months away from release, that’s a tale for another day.